Pragmatic Play Highlights Portfolio at São Paulo Expo
Pragmatic Play, a leading content supplier for the iGaming industry, has confirmed its return to Brazil for a major exhibition. The company will be a prominent exhibitor at the 2026 BiS SiGMA South America event, a key date in the regional gaming calendar. This appearance highlights the supplier's continued focus on regulated markets in Latin America.
The expo is scheduled to take place at the Transamerica Expo Center in São Paulo from April 6th to the 9th. Industry delegates and partners can connect with the Pragmatic Play team at stand N155. The event serves as a critical platform for the company to demonstrate its diverse and high-quality product offerings.
Spotlight on Gates of Olympus Roulette
The main attraction at Pragmatic Play's stand will be the brand-new live casino title, Gates of Olympus Roulette. This launch represents a significant strategic move, blending two popular gaming verticals. It successfully transforms one of the company's most famous slot IPs into a dynamic live casino experience.
By leveraging the established popularity of the Gates of Olympus brand, Pragmatic Play aims to attract both slot enthusiasts and live casino players. This crossover title is a testament to the company's innovative approach to game development. It is expected to be a major topic of conversation among attendees at the iGaming exhibition São Paulo.
A Comprehensive iGaming Showcase
Beyond the headline release, visitors to the stand will have the opportunity to explore Pragmatic Play’s complete suite of content. The showcase will feature its award-winning slots portfolio, known for its engaging themes and mechanics. The company’s commitment to new slot titles is unwavering, with a high production rate.
In addition to slots, the full range of Live Casino games will be on display, demonstrating the quality and immersion of their live dealer products. The company will also present its comprehensive Sportsbook offering, which is enhanced with a Virtual Sports component. This multi-product portfolio reinforces their position as a one-stop shop for operators.
Strategic Focus on the Latin American Market
Pragmatic Play's significant presence at BiS SiGMA South America underscores the strategic importance of the region. The event is considered a crucial opportunity to engage with one of the most dynamic and exciting markets globally. The company has already established a strong foothold in Pragmatic Play Brazil and other regulated Latin American territories.
Sharon McHugh, Director of PR at Pragmatic Play, commented on the event's significance: “BiS SiGMA is a landmark show in the one of the most exciting markets globally, making it a must-attend event for us to showcase our standout product offering.”
This sentiment is echoed by key partners, who recognize the supplier's established success in the area. The exhibition is an ideal venue for strengthening existing relationships and forging new ones with prospective customers.
Victor Arias, VP of Latin America at ARRISE, a key partner, added: “Brazil is a market where Pragmatic Play has already achieved significant success. This exhibition provides another valuable opportunity to connect with partners, showcase its products to prospective new customers, and reinforce its position as a leading supplier in the region.”
Consistent Content Production and Delivery
A key factor in Pragmatic Play's success is its consistent delivery of fresh and high-quality content. The company currently develops up to eight new slot titles each month, ensuring a constant stream of new games for operators and players. This impressive production rate is a core part of their business strategy.
Furthermore, their entire multi-product portfolio, which also includes Bingo and Virtual Sports alongside Slots and Live Casino, is accessible through a single API. This streamlined integration is a major technical advantage for operators, simplifying the process of adding a vast library of games to their platforms. This commitment to both content and technology solidifies Pragmatic Play’s reputation as a top-tier supplier in the global iGaming industry news cycle.
